Sponsorship Benefits

http://www.dalecoyneracing.com/couch/uploads/image/coyne_shop.jpg

All programs are customized
to your business objectives.

For Sales, Marketing and Sponsorship inquires:
Trevor J. Moore
Dale Coyne Racing
Email:
815-886-3400

Drive Revenue

  • Capitalize on racing fan brand loyalty
  • Promotions: in-store, on-site/at-track, Web
  • Trackside sales opportunities
  • Merchandising
  • Licensing
  • Enhance Public Image

Enhance Public Image

  • Experiential marketing events
  • Media relations
  • Personal appearances
  • Race car appearances
  • Media coverage—all events are covered internationally
  • Brand identity: race car, driver uniform, transporter, crew uniforms
  • Accelerate Business Partner Relations

Accelerate Business Partner Relations

  • Drive retail/dealer traffic
  • Dealer/business partner incentives
  • VIP experience: VIP passes, hospitality luncheons, driver meet & greets, pit tours, VIP parking, souvenir/hero cards, Dale Coyne Racing and garage tours
  • Cooperative
  • Cross promotions
  • Facilitate Employee Relations

Facilitate Employee Relations

  • Drive retail/dealer traffic
  • Dealer/business partner incentives
  • VIP experience: VIP passes, hospitality luncheons, driver meet & greets, pit tours, VIP parking, souvenir/hero cards, Dale Coyne Racing and garage tours
  • Cooperative
  • Cross promotions
  • Facilitate Employee Relations